Privacy Policy

This Privacy Policy explains how we collect, use, and share your personal information when you visit or make a purchase from mount2ride.com (the “Site”).

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products you view, websites or search terms that referred you to the Site, and how you interact with the Site. This automatically-collected information is referred to as “Device Information.”

We collect Device Information using the following technologies:

  • Cookies: Data files placed on your device or computer that often include an anonymous unique identifier. To learn more about cookies and how to disable them, visit allaboutcookies.org.
  • Log Files: Track actions occurring on the Site, and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • Web Beacons, Tags, and Pixels: Electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, such as your name, billing address, shipping address, payment information (including credit card numbers, PayPal, email address, and phone number). We refer to this as “Order Information.”

Together, “Device Information” and “Order Information” are referred to as “Personal Information” in this Privacy Policy.

How We Use Your Personal Information

We use the Order Information we collect to fulfill orders placed through the Site (processing payment, arranging shipping, and providing invoices/order confirmations). We also use this information to:

  • Communicate with you;
  • Screen orders for potential fraud or risk;
  • Provide information or advertising about our products and services in line with your preferences.

We use the Device Information to screen for fraud and improve and optimize the Site (such as generating analytics on how customers interact with the Site and assessing the effectiveness of our marketing campaigns).

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your information, as described above. For example:

  • We use Shopify to power our online store. For more about how Shopify uses your Personal Information, visit their Privacy Policy.
  • We use Google Analytics to understand how customers use the Site. For more about how Google uses your Personal Information, visit their Privacy Policy. You can opt-out of Google Analytics here.

Additionally, we may share your Personal Information to comply with applicable laws and regulations, respond to a subpoena or lawful request, or protect our rights.

Behavioral Advertising

We use your Personal Information to deliver targeted advertisements and marketing communications we believe may be of interest to you. For more information about targeted advertising, visit the Network Advertising Initiative’s educational page.

You can opt-out of targeted advertising using the links below:

Additionally, you can opt-out of some services by visiting the Digital Advertising Alliance’s opt-out portal.

Do Not Track

Please note that we do not alter our data collection and use practices when we detect a Do Not Track signal from your browser.

Your Rights

If you are a European resident, you have the right to access the personal information we hold about you and request corrections, updates, or deletion. To exercise this right, please contact us using the contact details below.

Additionally, if you are a European resident, we process your information to fulfill contracts (such as when you make a purchase) or pursue legitimate business interests. Your information may also be transferred outside Europe, including to Canada and the United States.

Data Retention

We will retain your Order Information for our records unless and until you request that we delete this information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.

Contact Us

For more information about our privacy practices, or if you have questions or complaints, please contact us by email at info@mount2ride.com or by mail using the details below:

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